WTF is a BRAND COACH?
ANSWER: branding specialist who teaches fundamentals + directs brand strategy
As your brand coach I’m kind of like Ted Lasso, but instead of soccer the game is branding. While I dress more like Rebecca (the fashionable team owner always in heels as part of her uniform), my job is to bring out the best in you, so you + your dream customers BELIEVE in your unique value.
Like Ted, I don’t play the game for you, but I want you to know your competitive advantage, play your best, and love your business.
I’m here to give you a new perspective on what effective branding is. I provide exercises and resources for you to continually refine yours.
You deserve a business brand that looks good and performs better.
It’s my mission to educate and empower you, as a small business owner, to understand + experience the power of a successful business brand.
If you’re trying to refine your brand in alignment with your higher purpose, my strategic approach helps
Develop Your Brand Foundation + Unique Value
Get intentional with your Voice + Visuals
Rebrand for pivoting offers +/or audience
You’re here to make an IMPACT + more sales
I’m here to help keep unintended branding mistakes out of your way
Through my coaching services, courses (coming soon!), and resources, I offer the tools and personalized strategies that ensure the heart of your business — YOUR BRAND — is healthy and working for you.
I’m your brand coach if you
Let’s take your business brand from hot mess to hot damn
If your brand is a hot mess, your customers are not going to see what you have to offer. Subconsciously you lose their trust, and we can’t have that!
Using my Brand Heart System™ my approach is to focus on strategy first, then help you refine your brand identity intentionally to support your goals. And I’m not here just to tell you what to do, I also tell you why so you can make educated decisions.
I promise to provide honest feedback and constructive criticism, like your BFF who tells you not to buy the jeans when they don’t flatter your ass(ets).
As someone who’s pivoted in business many times over the last 17+ yrs to evolve with my gifts + purpose, I know how to change how I’m showing up to get recognition and results.
I’m more than mildly obsessed with helping my fellow purpose-driven entrepreneurs do the same.
Through intentional branding I’ve positioned myself to attract previous clients including Coca-Cola, the City of Carlsbad, and even had 2 wedding magazine cover features during my short stint as as a wedding florist (without ever working a real wedding).
Don’t just take my word for it
Previous clients say it best when describing what working with me is like:
“Heather has been integral in helping me go next level. With my business presence polished and in alignment with my real life style it’s easy to be on-brand, and that consistency builds trust with my clients.”
AD. yoga instructor + life coach
“Working with Heather has given me confidence to market my business and show up, knowing that I’m 100% projecting the intended vibe for my branding.”
AP. Jewelry Designer
“Thank you, Heather! You have an amazing process that supported me in having a successful and empowering experience! I felt in complete collaboration with you and your creative genius.”
JG. mindset + process strategist
“This was the BEST investment! My improved brand elevated my business to meet my professionalism … eternally grateful to Heather!”
SL. financial planner
“You are a true talent, and really got to know me, my style, and brand. It all felt like me. This entire process was an enjoyable and valuable one. Thank you!”
HM. wardrobe stylist
“I highly recommend Heather, if you want results beyond expectation, and a lot of value for your investment in your business! Her dynamic and fun personality is a bonus!”
AC. tax professional
ANSWER. branding specialist who teaches fundamentals + directs strategy
FUN FACTS About HEATHER
